Developing a successful marketing strategy requires careful planning based on quality research. Much of that planning can and should happen before your product or service is ready for sale. Your marketing goal is to present your product or service in a way that will motivate as...
Your business plan is a put-your-thoughts-down-in-writing approach to bringing your business from an idea to reality. It is a clear description of your business, a written summary of what you hope to accomplish in business and how you intend to organize your resources in order to...
As you approach the launch of your business you will have more clearly defined business goals and objectives. A good “next step” is to map out an operational plan detailing the daily tasks required to achieve your business goals. Your operational plan will direct the day-to-day...
In the beginning, you may choose to operate your business on your own or with a select number of employees. As your business gets established or begins to grow, you may need to hire additional staff to help you with the tasks of running your business. Character, commitment and...
There are many factors to consider when choosing the best location to establish and grow your business. The right location can impact your potential to attract a quality workforce, improve efficiency and increase sales and profits, all of which will translate to business success...
There are four common types of business ownership. Which structure you choose will depend on key factors; the nature of your business operation, whether you prefer to have full control of your business or want to share management responsibilities, and who you want to be...
Taking the time to map out a realistic plan for your business before you open will pay off in the long run. Many successful entrepreneurs will agree that solid planning, both short-term and long-term, is the key to business success. The plan you begin to develop now will guide...
One great advantage of being an entrepreneur is being able to do something you are passionate about or love to do. How do you plan to turn your passion into profit? Can my idea become my business? Every new business starts with an idea. You will have to do your homework to...
There are four basic methods of getting into business; start from scratch, purchase the assets of a business that has ceased operation, purchase an existing operation, or pay the fee for a franchise license. There are strengths and weaknesses for each method. Starting a business...
Starting a new business begins with a good idea or a great opportunity. Starting a successful new business begins with a well developed idea and a solid plan. Any successful entrepreneur will tell you the first step to a successful start - Do your homework! Owning your own...